It’s been a few weeks since I’ve originally reported on the deprecation of editing link previews on Facebook. To no surprise, the outcry of publishers losing a favourite tool in social content optimization was loud. I *was* surprised though, by Facebook’s reaction, not only reaching out to me after my initial post, but following up […]
Update 2017-07-20, 19:00: We’ve got another official update from Facebook! This email (see full text below) was sent to several media partners & publishers last Tuesday. The statement leaves some room for interpretation, but here is what we believe it means: Facebook introduces a permanent way to modify link previews for media publishers – and for those only (all other brands […]
57 blog posts (31 on our german blog), 3 guest posts, 1 infograhpic and 5 eBooks – that was the year 2016 on our Swat.io blog in sheer numbers. But where there’s lots of content getting published, there are (hopefully!) readers as well! And so, like last year, we continue our end-of-the-year tradition to present you the […]
Jake Cohn, shares the story behind And Chill, the chatbot that changes the movie recommendation experience for people worldwide.
Wow! My last announcement covering our recent improvements of the Swat.io Ticket Inbox is only two weeks old, yet I’m following up with more happy news for community managers today! And it’s not even Christmas, guys! 🎄 This time, we’ve been focussing on another central piece of Swat.io’s Ticket Box – user profiles! For those not familiar, Swat.io offers complete […]
Visual content marketing campaigns that lead to audience engagement typically feature one or more of the following ingredients.
“Time flies by when you’re having fun (developing new Swat.io features)!” That’s what I keep hearing from our development team after an exceptionally busy autumn, focusing on various significant improvements on the Swat.io Ticket Inbox, which I have the pleasure introducing to you today! All features have been launched during the past few weeks, so you might […]
The numerous chatbot platforms and countless bots that have been launched in the past year alone indicate a revolution in how we’re interacting with software is upon us. These computer programs inhabit messaging services that we’re extremely familiar with, and enable both individuals and companies to interact with their audience in new ways. To provide […]
When Facebook announced the launch of the Bots for Messenger platform on April 12 at the F8 developer conference, the social platform knew that media outlets would be a sure way of gaining the hearts and minds of its actual and future users. Shortly after the announcement, CNN, Business Insider and TechCrunch, among many others, […]
When we improved our roles & permission system back in June, I’ve already teased another upcoming change: channel-based permissions! Today I’m glad to tell you that the wait is over – we’ve just launched this great new feature for all our customers! 🙂 Why are We Adding Channel-based Permissions? While many smaller social media teams grant […]