Tag Archives: Social Media Marketing Plan

How Brands Use Snapchat, Facebook and Instagram Stories

Snapchat was the first social platform to launch Stories. Instagram joined the party in 2016, followed by Facebook earlier this year. On Facebook and Instagram, the “Stories” feature is placed at the top of the newsfeed to ensure it’s the first thing users see when they open the app. Facebook has a much broader demographic […]


How to Draw an Effective Social Media Marketing Plan

Image source: Pixabay Where do you start with your social media marketing plan? Yes, as opposed to what many people still believe, businesses cannot post whatever and whenever on social media. They need to draft and follow a carefully engineered social media marketing plan in order to be able to measure the results of their […]


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