Category Archives: Engage

20 Social Media Response Templates for Efficient Community Management

In social customer service as well as community management the same questions will inevitably come up again and again. Typing the same reply every time is tiring and time-consuming routine work. You can skip this by using predefined replies, available to you with a few clicks or a keyboard shortcut. This article will guide you […]


Subscription Messaging with Facebook: Why You Should Apply for Approval Right Now

Facebook’s Subscription Messaging is a great opportunity to send messages to your community. However, if you want to keep on using this feature in the upcoming year, you need to apply for Facebook’s approval by 31 December 2018. Otherwise, your Messaging Broadcasting will be deactivated from 1 January 2019. Update December 2018: This deadline has […]


How to Use Facebook Messenger Chatbots Effectively in Marketing and Customer Service

In the near future we will regularly communicate and interact with robots according to predictions – be it while shopping, doing our banking or when we require medical care. Sounds like science fiction? Think about the last time you interacted with a chatbot: Most likely this did not happen a long time ago. This is […]


WhatsApp Business – The Complete Guide for Getting Started

Messengers have long played a central role in private communication, with providers  increasingly targeting companies. With its Business App, WhatsApp wants to make it easier for small and local companies in particular to communicate with customers and open up new avenues for successful marketing. We took a closer look at WhatsApp Business and checked out […]


Contacting Made Easy – 8 Contact Widgets and Live Chat Plugins for Better Communication

You want your website visitors to have an intuitive and convenient option to contact you? A contact widget removes hurdles and facilitates communication for both sides. It thus supports customer acquisition and customer retention in equal measure. The popular contact widget PEPPER by Swat.io, unfortunately, is not available anymore as it was discontinued in March […]


7 Tips to Create Quality Content to Engage Your Instagram Followers

With over 500 million people accessing Instagram daily, sharing over 250 million content pieces, Instagram has become a creative content hub with promising social media marketing potential. At the core of an engaging Instagram post lies your content, which can make or break your social media marketing strategy on Instagram. However, managing your content and […]


The Ultimate Style Guide for Messaging with Your Customers

Which apps do you use the most? If you’re like most of us, the answer will be clear: messenger apps. Messaging has disrupted our private communication and it’s about to change B2B communication as well. But there’s one catch: businesses aren’t used to this new way of communicating with their customers. It’s not email, it’s […]


How to Make Your Video Go Viral on Social Media

Word of mouth holds a lot of power. The thing is, the internet has given people a megaphone that they can use to make themselves heard. Whether your brand is on Facebook, Youtube, Twitter, etc., understanding the mechanisms of video sharing across your social networks is crucial to crafting a successful marketing campaign. On social […]


Product Personalization: Campaigns to Get Inspired From

A personalized product is a product tailored to the needs and wants of the customer. On social media, product customization acts as a differentiator. Brands need to get ahead of the competition; meaning they must find a way to stand above the crowd in a very competitive market. Product personalization on social media: Boosts brand […]


5 Ingredients for Engaging Visual Content Marketing Campaigns

Visual content marketing campaigns that lead to audience engagement typically feature one or more of the following ingredients.


>

Send this to a friend