Tag Archives: Facebook

Launch: Real Time Updates for Private Messages on Facebook

Real time conversations can be crucial to a company’s success on social media. Visitors want information as fast as possible. In most cases, they want them right now. Your organization’s reaction time can decide, whether or not a customer gives you the edge over your competition. A missed message or a late response can be factors […]


Easy to Disinguish: “Unpublished Page Posts” in Calendar

Very often, your feedback is the starting point for a “Daily Improvement”! Like today, when we’ve changed how Facebook’s Unpublished Posts (also called “Dark” or “Hidden” Posts) are displayed in the Swat.io calendar. The striped, grey background (+ the “Eye”-icon) makes them much easier to separate from regular posts.  Btw. we have this great new feature that let’s […]


Improved Location Targeting on Facebook: Cities & Regions

Earlier this week we’ve extended the Location Targeting capabilities of Facebook posts in our composer! Besides countries, you can now target for cities and regions! Check out the new options in the “Target”-section of the composer! Important: Please notice that Facebook currently supports regional targeting for selected countries only (not including Germany & Austria, unfortunately): United States, Brazil, UK, […]


Facebook @-Mentions + Auto-Complete for Twitter/Instagram

@-Mentions. Easily the no. 1 feature requested by our existing user base for YEARS! Today we’re happy to announce support for @-Mentions, and as a Bonus: Auto-Complete for Twitter & Instagram!


Native Scheduling on Facebook!

Ever wanted to pre-schedule the promotion of a Facebook post? With Native Scheduling you can now use Swat.io to (dark-)publish & advertise posts straight on your Facebook page!


Facebook Newsfeed Update Penalizes Click-Bait, Favors Link-Posts

Facebook’s recent changes to the Newsfeed algorithm decrease the reach of “click-bait” while boosting legit brands link-posts! Many of our users have asked us how and if they will be affected by this change, so here’s our take!


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