Tag Archives: Influencer Relationship Management

8 Criteria to Find the Perfect Influencer for Your Brand

The realization that influencer marketing is more than just a passing fad is widely accepted by now. This is also true for companies who have been skeptical about working with social media stars up until now. In a survey from 2017, two-thirds of surveyed companies said that they wanted to increase their budget for influencer […]


5 Influencer Marketing Trends that Will Dominate 2017

Influencer marketing shifts the focus from targeting the masses to targeting key people that have an influence over the masses. As we pointed out in one of our recent blog posts, this form of marketing has become a social media hack in its own. In this blog post, we’re making 5 predictions on the influencer […]


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