Tag Archives: Social Media Management

More than 5 Million Fans across 100 Channels: FOCUS Online and Swat.io – a success story

Focus Online is the uncontested number one among Germany’s quality digital media, reaching more than 20 million unique users per month. Through the FOCUS Online Website, along with the tablet and smartphone apps and all relevant Social Media Channels, the media company provides current news and solution-focused service information around the clock. Today, FOCUS Online […]


Boost Your Business With Hashtags: The Ultimate Guide 2019

The role that hashtags play in Social Media is being underestimated quite frequently. However, in 2019 too, the popular combination of numbers, letters, and the # symbol are much more than just a pastime for bored Instagram and Twitter users. Put to good use, they allow for your content to be found, and further your […]


Feature Update January: New Options in the Channel Settings and Farewell to Google+

Swat.io has started into an exciting year 2019. Our developer team is currently working intensively on the new content calendar and some other interesting features, which we will be happy to present to you in the coming months. Until then, I’d like to introduce you to some minor changes in the current feature update, which […]


3 Perspectives on Social Media Content Management

Editorial planning and the creation and publication of social media content are exciting topics and tasks that are often carried out very differently from one company to the next. That’s why we asked some of our customers and partners how they manage their company’s social media content planning. Specifically, we looked at how social media content […]


Your Top 10 Blog Posts of 2015

Wow, it’s the last week of the year already! To me it feels like the Swat.io blog in its current, weekly form was  just established yesterday – when in fact it has been almost a year ago, in December 2014. 58 blog posts have been published since, 34 have been translated to German and 3 posts are already up on our […]


Marcelo Namura, Bold (Brazil): “Our team’s efforts could change consumers’ lives”

If you’re reading this in English, then you might not even know that Swat.io is pretty big in Brasil. In fact, just this week we launched our Portuguese landing page! Our next interviewee is from sunny Brasil as well: Marcelo Namura is the Senior Business Intelligence and Media Manager at Bold, an São Paulo agency, which is part of […]


Launch: WhatsApp Support for Swat.io – Social Media Management on all channels!

Broadcast & Private messaging – starting today, companies can finally integrate WhatsApp with their existing social media content- & customer service processes seamlessly!


Emanuel Tiefenthaler, D/UNIT (Germany): “Reply to every single user comment.”

In our 4th round of Swat.io agency interviews we’ve taken a little trip to Munich to meet Emanuel Tiefenthaler from D/Unit, an agency specializing in digital sports marketing. However, the agency’s portfolio also sports some edible delights 😉 But find out for yourself! 1. Tell us a little bit about your clients, about who they are, their size, etc. D/Unit […]


Florian Deinhamer, bluforce group (Austria): “It’s important to put strategy first and define clear goals.”

Between you and us – we’re quite proud that our social media management tool Swat.io is being used by digital and marketing agencies all around the world. However, after our interviews with social media experts in Brasil and Jamaica, it’s high time we talked to a social media manager at one of Austria’s homegrown agencies. Florian Deinhamer, New Media Director at […]


10 Solutions for Managing Social Media More Effectively

What you and your team should do to manage social media effectively Managing social media is always a tricky thing, as oftentimes you don’t know whether you’re doing it the right way. As discussed recently, there are signs that could be looked for when things don’t work out as planned. Still, once you’ve identified the […]


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