Tag Archives: Visual Marketing

How Brands Use Facebook Live to Connect & Engage with Audiences

Initially developed as a solution for celebrities using the Mentions app to stay in touch with their fans, Facebook Live has now been available to the masses for some time. Basically, Facebook Live can be used by all users and Pages to keep friends and followers updated in a more engaging way. But how does […]

How to Leverage Pinterest for Marketing & SEO Purposes

As we’ve highlighted in our eBook The Psychology of Social Media Marketing, Pinterest is more than a visual bookmarking tool. Individuals typically use it for creating a visual representation of their future self and of their future belongings. With that in mind, brands can harness the power of visual content posted to this social network […]

How to Get Started with Your Instagram Marketing Strategy

The 6-year old social networking service that enables people to share photos and videos either publicly or privately has been under Facebook’s umbrella since its infancy. Yet, the social network maintains its individuality and offers unique options for marketing. Companies planning to develop an Instagram marketing strategy need to keep in mind that there are […]

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